Frinks AI, a manufacturing AI startup by IIT Hyderabad alumni, raises $5.4m led by Prime Ventures

BANGALORE, India, May 27, 2025 Frinks AI, a deep-tech startup founded by IIT Hyderabad alumni, has raised $5.4 million in a Pre-Series A round led by Prime Venture Partners, bringing its total funding to $6.25 million. The company is building next-generation Vision AI systems that help manufacturers automate and elevate quality control on their production lines.

The round also saw participation from existing investor Chiratae Ventures, along with Navam Capital and Ashok Atluri, Founder of Zen Technologies. Frinks AI is additionally backed by prominent industry leaders including Mr. S Ramadorai (former MD & CEO, TCS), Dr. V Sumantran (former Executive Director, Tata Motors), Dr. Tarun Ramadorai (Prof Imperial College of London), and Dr. Gopichand Katragadda (former Group CTO, Tata Sons), who continue to support the company as strategic investors and advisors.

What began as an ambitious idea in the research labs of IIT Hyderabad is now a transformative force in industrial AI. Founded by Aditya Agrawal, Dharmgya Sharma, and Subhra S. Bhattacherjee, Frinks AI is developing foundational vision models — highly generalizable AI systems purpose-built for visual inspection and quality control in manufacturing.

With ongoing supply chain disruptions and rising global trade tensions, we’re seeing a strong push toward localized manufacturing as countries prioritize internal consumption,” said Aditya Agrawal, CEO and Co-founder of Frinks AI.This marks the beginning of a new industrial revolution—one powered by advanced technologies that drive higher productivity and cost efficiency. Frinks AI is at the forefront of this transformation, helping manufacturers worldwide become more competitive, resilient, and future-ready.

Frinks AI’s Vision AI platform is already in use by leading manufacturers across automobile, consumer goods, building materials, and medical devices sectors. Customers have reported measurable improvements in product quality, fewer defects, and major efficiency gains on the factory floor.

With the latest funding, Frinks AI aims to scale its platform across global markets, invest aggressively in R&D, and expand its presence in the US which is a key market for such technologies. To accelerate growth, the company is actively exploring partnerships with automation companies and OEM’s for a joint go-to-market initiative. These foundational models are designed to overcome long-standing reliability and generalisation challenges in industrial machine vision, by offering superior intelligence and greater adaptability.

“Visual inspection in manufacturing has been around for 50 years but owing to rule-based approach, its applicability has been limited to <15% scenarios typical on the assembly line. Frinks has leveraged advancements in image processing, AI compute to develop manufacturing specific machine vision models. By combining foundational models with in-house fine-tuning using a small set of images, Frinks is able to guarantee 99.99% accuracy to its customers. It is our pleasure to partner with Aditya, Dharmagya and Subhra in expanding this 10x product to India as well as taking it global,said Brij Bhushan, Partner at Prime VP.

As factories embrace AI-led production, Frinks AI is enabling them to achieve higher quality, lower costs, and faster turnaround. Powered by five years of deep research, its foundational vision models automate the cognitive layer of manufacturing, starting with visual inspection and quality control.

With a no-code platform, manufacturers can easily customize workflows, integrate with existing systems, and scale across lines. Today, Frinks AI’s intelligence runs on over 1,000 production lines globally across automotive, consumer goods, medical devices, cement, and steel boosting throughput, reducing defects, and ensuring consistent quality.

Photo: https://mma.prnewswire.com/media/2696751/FRINKS_AI_Founders.jpg

SOURCE Frinks AI

Pillar Biosciences Raises $34.5M in Funding

NATICK, Mass., May 27, 2025Pillar Biosciences, Inc., the leader in Decision Medicine™, today announced they have finalized $34.5M in funding, including a strategic investment from Illumina, structured financing from Soleus Capital and investments from existing investors.

Proceeds from this financing will be leveraged to advance Pillar’s commercial activities including headcount and infrastructure to support biopharma partnerships and expand adoption of its distributable clinical testing kits.

“We are very pleased with our commercial growth over the past few years,” said Gang Song, Founder and Executive Chairman of Pillar Biosciences. “We look forward to using this latest capital infusion to drive additional top-line growth as we move closer towards profitability.”

The financial investment by Illumina further reinforces its strong partnership with Pillar which includes previous agreements announced in 2017 and 2023.

“Pillar Biosciences has become an important strategic partner to enable Illumina to provide an expanded menu of research and clinical NGS solutions, accelerating access to precision oncology,” ” said Ashley Van Zeeland, vice president of Corporate Development Illumina. “Pillar’s rapid NGS targeted sequencing panels alongside Illumina’s state-of-the-art sequencing and bioinformatics solutions delivers rapid, cost-effective genomic profiling of tumors, which is critical to advancing personalized therapy globally.”

“Access to rapid NGS testing solutions is critical to advancing precision medicine in oncology.  We see Pillar’s technology as a market leader, helping laboratories across the globe more effectively streamline and consolidate their molecular testing platforms, enabling faster time to results,” said Benjamin Lund from Soleus Capital. “Pillar has demonstrated strong commercial growth over the past few years, including multiple biopharma collaborations.”

About Pillar Biosciences

Pillar Biosciences is the leader in Decision Medicine™, which is the utilization of highly accurate and sensitive next-generation sequencing (NGS) testing technology to generate data that optimizes selection of precision therapies for cancer patients, from tumor profiling to therapy selection, and recurrence monitoring. Pillar’s NGS testing solutions are powered by its proprietary SLIMamp® and PiVAT® technologies, helping to localize the testing process, reduce diagnostic costs and improve access and efficiency of complex NGS testing for clinicians, prescribers, and patients globally. The company has more than 20 NGS testing kits available in IVD or RUO formats, with multiple panels in various stages of development. Pillar Biosciences has operations in Natick, MA. For more information visit pillarbiosci.com and connect with us on LinkedIn.

SOURCE Pillar Biosciences, Inc.

Bito Raises $5.7M Seed Extension to Expand AI Code Review Platform with Codebase Awareness

Bito helps software engineering teams review code in 10,000+ pull requests each week and speed up their time-to-merge by 89%. Enterprises like Gainsight, Whatfix, and PubMatic ship daily with Bito’s AI code reviews. 

SAN FRANCISCO, May 27, 2025 — Bito, an AI developer platform transforming how developers review and improve code by deeply understanding their codebase, today announced a $5.7 million seed extension round, led by Vela Partners, with participation from NextView Ventures, Maxitech Ventures, Eniac Ventures and others. This brings the company’s total seed-stage funding to $8.8 million.

Bito is pioneering the shift to agentic AI software development for enterprises by focusing on one of the most critical and overlooked parts of the modern dev cycle: code review. Its flagship product, the AI Code Review Agent, integrates directly into GitHub, GitLab, and Bitbucket workflows to provide developers with line-by-line feedback, issue detection, performance optimizations, and one-click fix suggestions across over 50 programming languages. Its platform plans and reasons through code review, like how a human would. Bito deeply understands the code context and architectural design patterns of a codebase while maintaining enterprise-grade security. 

Each week, Bito reviews and improves more than 10,000 pull requests for enterprises like Gainsight, Whatfix, and PubMatic.

“Everyone talks about writing code with AI. But production systems live and die by how well that code is reviewed, tested, and maintained,” said Amar Goel, co-founder and CEO of Bito. “With this funding, we’ll deepen our technology’s dynamic insight and codebase awareness to help teams navigate the flood of AI-generated and human-written code that’s only just begun.”

Commonly used languages on the platform are JavaScript, Typescript, Python, and Java, with growing adoption in Go and C#. Teams that use Bito see 89% faster pull request merges, 34% fewer regressions, 87% of pull request feedback provided by AI, and $14 returns for every $1 spent on its tooling. 

“Dev velocity is increasing, but reviews can’t keep up. Quality slips as fewer engineers understand the whole codebase. Soon no engineers will have a handle. Bito’s AI-first code review infrastructure adapts the engineering teams to this rapidly changing world,” said Yigit Ihlamur of Vela Partners.

Bito’s funding will be used to expand its agentic tooling and AI Code Reviews, invest in deeper integrations with CI/CD systems, and grow its team across engineering, product, and go-to-market functions.

Media Contact

Alexander Tibbets

[email protected]

SOURCE Bito

Bespoken Spirits Announces Successful Close of Series-C Funding Round

After 5 consecutive quarters of revenue growth, Bespoken is poised to attain profitability within the next year

LEXINGTON, Ky., May 27, 2025 — Bespoken Spirits, a pioneering innovator in sustainable, precision-aged spirits, is proud to announce the successful close of its Series-C funding round. The round, which culminates on May 30, underscores the market’s confidence in Bespoken’s revolutionary maturation technology, unprecedented speed to market for private labels large and small, and its bold vision for the future of the spirits industry.

Backed by more than 100 individual investors, Bespoken Spirits has raised over $11 million in Series-C. This new round of capital will accelerate the company’s efforts to expand its market presence, scale production capabilities, and further invest in its proprietary technology to bring world-class, new flavors and aromas to the world.

“We’re happy to successfully close our Series-C round,” said TJ Rodgers, Chairman of Bespoken Spirits’ Board of Directors. “It’s a clear validation of our mission to disrupt and modernize the spirits industry while promoting sustainability, efficiency, and unmatched product quality innovation. With the continued support of our investors, we’re well-positioned to drive the next phase of growth and achieve cashflow breakeven.”

Bespoken Spirits has already made headlines for winning over 240 medals in prestigious tasting competitions in San Francisco, New York and Europe, enabled by the precise control of the spectrum of natural aging compounds. Its patented technology not only reduces the environmental footprint of spirit production but also empowers distillers with unprecedented precision of taste, aroma, and mouthfeel.

We thank our investors for their support and the myriad of benefits it will produce.

About Bespoken Spirits
Founded in Silicon Valley, Bespoken Spirits is a groundbreaking spirits company, revolutionizing the industry through its finishing process, using all-natural elements of wood, toast and char. Now located in Lexington, Kentucky, its experts have created over 5,000 unique whiskey trials, all using less wood, water and energy.

SOURCE Bespoken Spirits

Cathay Innovation Closes $1B Venture Capital Fund to Bring Vertical AI to Critical Industries

  • Backed by 20+ leading international corporations, Cathay Innovation has built the world’s largest VC platform that invests and connects emerging startups to real world industries including consumer, healthcare, financial services and energy
  • Fund III marks the largest AI-dedicated venture capital fund out of the European Union investing globally in vertical AI
  • To date the fund has made 14 investments across the U.S., Europe and Asia

PARIS, May 27, 2025 — Cathay Innovation today announced the final close of its latest venture capital fund at $1B, making it the largest AI-dedicated fund out of the European Union. While headquartered in France, the fund invests across Europe, the U.S., and Asia in vertical AI solutions in four key sectors: digital health, fintech, consumer and mobility / energy.

The successful close signals a greater shift in AI-era venture capital, where the success of startups and established industry players are increasingly intertwined. Fund III is backed by a diverse base of institutional investors as well as multinational corporations looking to access the latest AI startup technologies key to industry wide transformation. This includes major organizations such as Sanofi, TotalEnergies, Valeo, BNP Paribas Cardif, Groupe SEB and Groupe ADP (Paris Aéroport) since first closing, joined by several international industry players including Vale Ventures, Copec WIND Ventures and more.

“In one of the most challenging fundraising periods the venture industry has seen, Fund III illustrates the power of value-added capital,” said Mingpo Cai, Founder and Chairman of Cathay Capital and Cathay Innovation. “The benefits of the Cathay platform go far beyond capital, it’s rooted in providing solutions that are useful to our investors, corporate partners and founders. Regardless of macroeconomic uncertainties, the AI-driven transformation of industries will go on. Our mission is to support local champions and create ecosystem synergies that benefit all stakeholders while creating lasting economic and societal impact.”

Where AI Meets Industry: Largest Platform for Collaborative Transformation

Beyond investment, Cathay Innovation’s global platform connects startups with its corporate ecosystem, a broad network of 20+ Fortune 500 corporations to facilitate deeper industry collaboration. This includes strategic partnerships, co-investments or other business development opportunities such as global biopharma Sanofi’s ongoing AI initiatives with Cathay Innovation portfolio companies Owkin, AQEMIA or Inato. This not only helps startups scale earlier and faster, but it helps corporations access cutting-edge technologies at a time when transformation is mission critical.

“Fund III represents a new kind of VC fund built for the AI era, with the capital and ecosystem needed for real industrial and societal change,” said Denis Barrier, Co-founder of Cathay Innovation. “AI is a general-purpose technology—like electricity— not offering incremental improvements, but with the potential to reinvent entire industries. This shift has redefined the role of startups from disruptors to transformation partners, with collaboration now the new currency for success. Over the past decade, we’ve built the world’s largest venture capital platform that can connect startups and corporate innovation under one roof to drive this transformation together.”

Cathay Innovation Fund III: Purpose-built for the New Industrial Era

Fund III primarily focuses on startups applying AI deeply tailored to specific sectors. Focusing on Series A, B and late-stage startups, Fund III invests between $5 and $100 million, leading or co-leading rounds and reserving capital for follow-on support. To date, it has invested in 14 startups across the U.S., Europe and Asia including:

  • Healthcare: Nabla (AI co-pilot for physicians), AQEMIA (AI + quantum physics drug discovery), Bioptimus (first universal foundation model for biology), Nelly (European fintech simplifying healthcare payments)
     
  • Financial Services: Range (AI-driven wealth management), Flowdesk (full-stack market-making for digital assets), Ping++ (Open banking and payment infrastructure)
     
  • Consumer: Ghost (B2B marketplace for excess inventory), Reebelo (marketplace for refurbished tech devices), Imagino (customer data platform for modern brands), Mogic (genAI-powered short-form video creation), Beatbot (intelligent robotic cleaning systems)
     
  • Energy: David Energy (next-gen retail energy platform), Entalpic (foundation model-based materials discovery for low-carbon innovations)

The firm’s geographic diversity is a strategic advantage in today’s fragmented world, helping startups in the U.S., for example, operate successfully in Europe, Latam or other parts of the world and vice versa. Fund III is also classified as an Article 8 fund under the EU’s Sustainable Finance Disclosure Regulation (SFDR), reflecting its commitment to environmental and social impact. It backs high-growth companies where AI is used to advance industries in ways that are locally grounded, globally scalable and socially positive.

About Cathay Innovation

Cathay Innovation is a multistage venture capital firm, affiliated to Cathay Capital, investing in founders building transformative businesses across Europe, North America, Asia, Latin America and Africa. Its platform connects founders with investors and its ecosystem of leading Fortune500 corporations to help startups scale and transform industries with consumer to enterprise and AI solutions in commerce, fintech, digital health and mobility / energy. Founded in Paris in 2015, Cathay Innovation now manages over €2.5B AUM with additional offices in San Francisco, Berlin, Madrid, Shanghai and Singapore and has invested in over 120 startups including Chime, Pinduoduo, Glovo, Wallbox, Owkin, Getaround, Ledger, ZenBusiness, Alma, Descartes Underwriting and more. To learn more, visit us at www.cathayinnovation.com.

Media Contact:
Michael Celiceo, CodePR
[email protected]

SOURCE Cathay Innovation

Cerebro Capital Raises Series A Round Led by JAM FINTOP After Reaching Milestone of Facilitating $1B in Loan Closings

BALTIMORE, May 27, 2025Cerebro Capital, a fintech company transforming access to debt capital for middle market businesses and helping lenders generate new borrower relationships, is pleased to announce the completion of its Series A funding round led by JAM FINTOP. The new equity capital comes on the heels of the platform facilitating $1B in cumulative loan closings. With this new investment, Cerebro Capital plans to invest in greater lead generation capacity, expand its deal-related AI tools and lender solutions, and continue growing its capital markets team.

As part of the investment, Ryan Zacharia, Managing Partner at JAM FINTOP, will join Cerebro’s Board of Directors.

“We are excited to partner with Cerebro Capital as they digitally-enable the analog process middle market companies and their lenders use to find and vet one another,” said Ryan Zacharia, Managing Partner at JAM FINTOP. “We’re also thrilled to help accelerate the company’s growth as they develop an enterprise solution for lenders.”

Cerebro Capital was founded to bridge a critical gap in middle market lending, giving borrowers an easier way to access debt capital and lenders a better way to deploy it – all through one streamlined platform. Cerebro has grown rapidly since its inception and has connected thousands of borrowers to lenders from over 2,200 lending institutions to provide loans ranging from $2 million up to $100 million. Borrowers have closed over $1 billion in loans through Cerebro’s platform, and lenders have provided borrowers with over $7 billion in loan proposals to review.

“This milestone reflects the incredible momentum we’re seeing from both borrowers and lenders,” said Matt Bjonerud, CEO of Cerebro Capital. “JAM FINTOP’s deep fintech and banking experience makes them an ideal partner as we continue to scale. We’ve had significant traction with their Limited Partners, closing nearly $100 million of loans with them and already signing a number of their Limited Partner banks to our new enterprise access tier.”

By leveraging Cerebro’s technology, borrowers gain speed, transparency, and actionable insights into which lenders best fit their unique financing needs, while lenders can source quality deals with greater precision. As its customer base expands, Cerebro is helping lenders tailor their loan programs using market intelligence and borrower demand signals captured through the platform to meet unmet demand.

About Cerebro Capital

Cerebro Capital is the premier loan marketplace for mid-sized corporate borrowers and lenders, helping the middle market efficiently secure and manage corporate financing.

By combining patented AI technology, an extensive lender network, and deeply experienced capital markets experts, Cerebro provides a proven corporate loan sourcing and placement solution that streamlines the commercial lending process, bringing data-driven efficiency to the corporate debt market.

Learn more at www.cerebrocapital.com

About JAM FINTOP

JAM FINTOP is a joint venture between JAM Special Opportunity Ventures and FINTOP Capital. The partnership brings together banking expertise and seasoned fintech entrepreneurs to invest in companies changing the way financial institutions and their customers move, track, and interact with money. For more information, visit www.jamfintop.com

SOURCE Cerebro Capital

NGP Capital backs Impossible Cloud Network at $470m valuation

ICN wins investment from tech VC to expand decentralized cloud services

ZUG, Switzerland, May 23, 2025Impossible Cloud Network (ICN), Web3’s leading decentralized cloud network, is announcing a new investment from NGP Capital, the venture capital firm that invested in Helium, is backed by telecommunications giant Nokia, and has just valued ICN at $470 million

Led by tech entrepreneur Kai Wawrzinek, founder of NASDAQ Unicorn Goodgame Studios, ICN is meeting increasing demand for data-sovereign cloud solutions. The funding round from NGP has attracted substantial interest from Web2 leaders keen to expand into this growing sector. 

Commenting on this significant milestone, Wawrzinek says: “With NGP Capital, we’ve found a perfect partner with deep expertise in cloud and edge computing that can advise on large-scale infrastructure projects. We are thrilled to be partnered with an investor who believes in ICN’s vision.”

With over $5 million of annual recurring revenue, ICN is already proving the case for decentralized cloud models, which offer significant cost savings compared to centralized providers. ICN’s research shows decentralized cloud solutions are 80% cheaper for enterprises than Amazon Web Services (AWS), while network performance is often superior.

More than this, decentralized cloud services are immune to centralized data control, manipulation, and information loss. By their very nature, decentralized networks also promote user empowerment and foster data sovereignty – both increasingly important factors in the age of AI.

NGP Capital has a history of backing transformative Web2 and Web3 companies, including Xiaomi and Helium. The firm has over $1.6 billion of assets under management and boasts 19 unicorns and 11 IPO exits. As such, its investment in ICN is a strong signal that data sovereignty and decentralized architecture are crucial future technologies.

Ossi Tiainen, Partner of NGP Capital, says, “We believe ICN’s innovative decentralized approach has the potential to reshape the global cloud landscape, providing data protection and data sovereignty where it doesn’t exist now. The company’s impressive traction and experienced team make ICN a serious contender among the next generation of cloud infrastructure providers, and we’re excited to be on board.”

ICN is currently poised to list its native token $ICNT, which will play a pivotal role in the ecosystem by rewarding independent node operators and providing governance rights to key stakeholders. The token’s upcoming launch on leading centralized exchanges will boost both accessibility and ecosystem growth as the firm expands globally.

About Impossible Cloud Network (ICN)

Impossible Cloud Network (ICN) is building a permissionless, open cloud network to rival Big Tech giants like Amazon Web Services (AWS) and Google. With resilient, high-performance decentralized cloud services, ICN is laying the foundation for a scalable, secure, and community-driven global cloud that supports enterprise, AI, gaming, applications, and end-users. With real-world adoption already generating million-dollar revenue and a vision for 200+ decentralized cloud services, ICN offers a true alternative to monopolistic hyperscalers.

Users can learn more about ICN: https://www.icn.global  

About NGP Capital

NGP Capital is a global VC that invests in early-stage technology companies across Europe and the US. For over two decades, NGP has invested in more than 120 companies, of which 19 became unicorns and 11 went on to IPO. Some of the companies NGP has backed include Lime, GetYourGuide, Helium, Deliveroo, The Exploration Company, and Xiaomi.

Users can learn more about NGP Capital at: https://www.ngpcap.com/ 

Contact
Rebecca Jones
Block3 PR
[email protected]

Photo: https://mma.prnewswire.com/media/2694465/Impossible_Cloud_Network.jpg

SOURCE Impossible Cloud Network

PLAYSAFE ID RAISES $1.12M TO MAKE ONLINE GAMING SAFER

 – Pre-seed round backed by Early Game Ventures, Hartmann Capital, and Overwolf –

LONDON, May 23, 2025PlaySafeID, the platform for gamers that keeps cheaters, hackers, bots, and predators out of games, has raised $1.12M (€1 million) in pre-seed funding to bring trust, fairness, and accountability to gaming communities, without compromising player privacy or freedom.

The round was led by Early Game Ventures, with participation from Hartmann Capital and Overwolf. The raised capital will fuel rapid expansion and strategic platform integrations, as the company gears up for a major go-to-market push and targets 250,000+ users in the coming months.

“This round gives us the firepower to move fast, expand our world-class team, and partner with games that want the most fair and safe environment for players to enjoy,” said Andrew Wailes, CEO of PlaySafe ID. “This is now more important than ever before. With cheating in games as a mass-epidemic that ruins fun for players daily, and the Online Safety Act ushering in long overdue requirements for child protection in gaming, PlaySafe ID’s mission to safeguard gamers isn’t just relevant – it’s now essential for compliance and the future of global gaming.”

Built with a privacy-first mindset, PlaySafe ID issues a verified, anonymised, and game-agnostic digital ID that proves a user is real and hasn’t been caught cheating or being inappropriate to children in games. These are core problems that continue to erode online experiences across games. By offering a single, secure identity layer, the platform empowers both developers and communities to enforce fair play across titles, without sacrificing player anonymity, or the open and creative nature of games.

Early Game Ventures, which led the round, is known for backing early-stage frontier tech. “We believe PlaySafeID is building the trust layer for gaming—and beyond. In a world where AI and anonymity are eroding safety and fairness, PlaySafeID restores balance with identity, transparency, and accountability,” said Cristian Munteanu, Managing Partner at Early Game Ventures. “PlaySafeID builds a network-effects flywheel. Once a gamer is verified through PlaySafeID, that identity becomes portable across games, platforms, and genres. The more developers adopt it, the more valuable it becomes to players—and vice versa. Eventually, the verified identity becomes a default layer of the gaming stack, just like your Steam account or your Xbox Live profile. It’s a winner-takes-all kind of play.”

Hartmann Capital, an investment firm focused on emerging digital ecosystems, also participated in Playsafe ID’s pre-seed round. “Gaming has quickly become the new social center of our world, with over 3 billion active gamers globally. Despite its immense social and economic value, the gaming ecosystem remains largely ungoverned. Accountability is fragmented across platforms, allowing bad actors to evade consequences by simply creating new accounts or migrating between games.” said Felix Hartmann, Managing Partner at Hartmann Capital. “Playsafe introduces a judicial system for the digital world—ensuring accountability, safety, and fairness in online spaces that have grown increasingly toxic and uninhabitable. As a universal authority beyond any single game or even nation, Playsafe establishes a digital rule of law across multiplayer platforms worldwide.”

PlaySafe ID is currently in integration talks with several major gaming platforms, with first partnerships set to launch later this year. 

For further information:
Raptor PR for PlaySafe ID
Emma Weeks
+44(0) 7985 320 179
[email protected]

About PlaySafe ID

PlaySafe ID stops cheating, botting, and child abuse in games. The company enables players to enjoy gaming at its fairest by issuing anonymised ‘PlaySafe IDs’ to users who verify themselves. With a single ID issued to each user, penalties can now be issued to users who are caught cheating or being inappropriate to children across all PlaySafe Protected games. The company was founded in response to the cheating and bots prolific in online games, and the growing need to keep children safe from predators and bad-actors.

SOURCE PlaySafe ID; Hartmann Capital

Siro Raises $50M Series B to Bring AI to In-Person Sales

Led by SignalFire, the round fuels growth of AI-powered conversation intelligence platform built for face-to-face sellers

NEW YORK, May 22, 2025 — Siro, the AI-powered conversation intelligence platform for in-person sales, today announced it has raised $50 million in Series B funding led by SignalFire, with participation from 01 Advisors, StepStone Group, and existing investors CRV, Fika Ventures, and Index Ventures. The funding will be used to accelerate product development and expand the team across engineering, sales, and customer success.

While technology has advanced rapidly for remote work and digital sales, field sales teams have been largely left behind. Siro changes that by turning real-world conversations into structured, searchable data – giving companies visibility into what’s actually happening at the kitchen table, on the job site, or in the showroom.

Using Siro’s mobile app, reps record their in-person sales conversations. AI then transcribes and analyzes the recordings, surfacing key insights, coaching opportunities, and revenue-driving behaviors. Sales teams using Siro have seen 36% higher close rates, 30% lower rep turnover, and 10x faster coaching cycles.

“As an AI and data company ourselves, we at SignalFire are very interested in companies building vertical specific data moats,” said Wayne Hu, Managing Director at SignalFire. “Siro’s solution is helping digitize the ‘dark matter’ of offline conversations comprising field sales engagements, which has broad extensibility across verticals and depth in downstream actions that can be instrumented from this data – such as customer and product insights.”

Founded in 2020, Siro has grown rapidly, with hundreds of customers across industries like home improvement, med spas, and wholesale distribution. Siro CEO Jake Cronin, a former top Cutco rep and McKinsey alum, started Siro to make in-person sales a more accessible path to financial freedom.

“Sales changed the trajectory of my life,” said Cronin. “This raise helps us build the tools to help others do the same.”

About Siro
Siro is AI-powered conversation intelligence for in-person sales. Its mobile app records, transcribes, and analyzes real-world conversations – turning them into actionable insights that help reps close more, managers coach better, and companies grow faster. Learn more atwww.siro.ai.

SOURCE Siro